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And here they are: Sally has a long history in the travel and hospitality field, with significant online and multi-channel experience.
With expertise in building and leading multi-geographic teams across the commercial and marketing disciplines, Sally has an impressive track record of success in her career with companies such as Opodo, Travelport, Tui Travel and British Airways Holidays.
The people nominated for this list have also made incredible contributions to the industry as a whole, not just the companies they are representing.
“The hospitality and travel industry requires creative thinkers and innovators.
In addition, global partnerships with the likes of Expedia, Flight Centre, British Airways, BBC Worldwide and the Premier League have generated £20M in cash or in-kind contributions to marketing, an increase from £12.7M in the previous year.
Sally’s highly collaborative approach, industry expertise and leadership skills make her a great candidate for this recognition.
The past few years have posed many challenges—from Brexit to currency fluctuations to terrorist incidents.
As part of her role, Sally and her team attended Roundtables to give evidence on rural tourism and the implications of Brexit for tourism, and ensures that tourism’s voice is heard.
The hospitality and travel industry requires creative thinkers, innovators and team players.
The entertainment was provided by Need Music and the highly popular Norwegian singer/songwriter Alejandro Fuentes, clearly contributing to the high spirits throughout the night.
The list will “live” the whole year through, and you will meet several of the Top 20 winners at The HSMAI Day, taking place in the city they are based in during the fall – or in London in September, at The HSMAI Day there.
The European HSMAI Awards took place in Amsterdam last Tuesday evening, marked by a great atmosphere, dancing guests, excellent entertainment, food, beverages and, but not least, top notch winners – and now the Top 20 the list is also official!
We have new criteria this year, recognizing the entire specter of commercial leaders from the whole industry, which will go hand in hand with our new initiatives – Winning for Customers – The Service Pledge and The HSMAI Day.
She has also brought representatives from across the industry together through the Tourism Emergency Response Group and provided a coordinated, unified,response making it clear that Britain remained open for business, and providing a coordinated impact assessment to the government.